Shopify | Health and Wellness
Fast-Growing Subscription-Driven Nerve Health Supplement Brand, Generating $2.3M in Annual Revenue, $260K in Profit, and Strong Recurring Revenue Potential.
Asking Price
$ 600,000
/ 2.3 Multiple/yr
Type
Shopify
User Acquisition
Paid Ads
TTM Revenue
$ 2,319,938
TTM Profit
$ 260,518
Net Profit Margin
11%
Site Age
9 Months
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$2,319,938
$260,518
$193,328
Monthly Revenue
$21,710
Monthly Profit
Shopify | Health and Wellness
This rapidly growing direct-to-consumer nerve health supplement brand has quickly established itself in the high-demand, non-seasonal category of nerve regeneration. With a strong focus on adults aged 55-70, the brand offers an effective solution to numbness, tingling, and loss of sensation, generating $2.3M in TTM revenue and $260K in net profit. With nearly 8,000 active subscribers and robust monthly recurring revenue, the brand combines high-margin, subscription-driven economics with a stable customer base. Its lean operational setup and scalable acquisition model, predominantly driven by Meta ads, offer immediate growth potential for a new owner.
Snapshot:
- TTM Revenue: $2.3M
- TTM Profit: $260k
- Net Margin: ~11%
- AOV: ~$60
- CAC: $60–$90
- LTV (3 months): $89
- Active Subscribers: 7,541
- Billed MRR: ~$275k
- Inventory: ~$60K
- Markets: US (70%), UK (15%), Australia (8%), Canada (5%)
This brand is perfectly positioned for rapid scaling with proven subscription economics and high-margin products. A new owner can unlock significant growth by expanding into new acquisition channels and adding complementary SKUs to increase LTV.
Key Opportunities:
- Launch complementary products to increase LTV and AOV
- Expand into Google Ads, TikTok, and affiliate channels
- Aggressively scale Amazon presence
- Improve retention and churn reduction strategies
- Explore expansion into Tier-1 English-speaking markets
The business faces competition in the nerve health and supplements sector, requiring continuous creative optimization to maintain profitable CAC. Additionally, scaling international markets may demand a larger operational infrastructure. Buyers should focus on diversifying channels, managing creative fatigue, and expanding internationally to mitigate these risks.
To efficiently manage this business, a buyer should have experience in eCommerce, particularly with subscription models and digital marketing. Understanding of paid acquisition channels like Facebook & Instagram ads, Google Ads, and TikTok is essential for scaling.
Skills required include:
- Paid media acquisition and creative optimization
- Subscription model scaling and retention strategies
- Data-driven decision making for CAC and LTV optimization
- Strong knowledge of eCommerce platforms and operational workflows
The current owner is committed to providing up to 3 months of transition support. This will include a full operational handover, supplier introductions, and detailed guidance on scaling paid media campaigns, along with a breakdown of the subscription optimization framework used to grow the business.
This business is being sold due to the owner’s need to reallocate capital toward a separate venture. The current valuation is set for a fast transaction, and the pricing is optimized for a quick sale, available only for buyers ready to close within 30 days.
Financial Statistics
USD $90
CAC
USD $60
AOV
USD $89
LTV
USD $0.67
MER
Profit Margin
11%
Profit Multiple
2.3x
Revenue Multiple
1.4x
Deal Summary
-
Domain: tryneurosmile.com
-
Storefront & Tech Stack: Included
-
Advertising Assets: Included
-
Supplier & Fulfillment Assets:
- 2 Founders (strategy & oversight), 1 Creative strategist, 2 Customer Support Agents
The owner currently works around 10-15 hours per week, primarily overseeing performance, strategy, and creative direction. They can offer up to 3 months of transition support post-sale to ensure smooth handover.
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