Health and Wellness
Verified Listing
Shopify | Health and Wellness
Profitable health & wellness brand with € 1.44M annual revenue, €559K net profit. High-margin, refill-based model and loyal customer base with strong summer growth potential.
Asking Price
€490,000
/ 0.88 Multiple/yr
Type
Shopify
User Acquisition
Paid Ads
TTM Revenue
€ 1,442,157
TTM Profit
€ 559,866
Net Profit Margin
39%
Site Age
1 Year
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€ 1,442,157
€ 559,866
€ 120,180
Monthly Revenue
€ 46,656
Monthly Profit
Shopify | Health and Wellness
This fast-growing health and wellness e-commerce brand operates exclusively in the Italian market, offering innovative products designed to enhance breathing and overall well-being. The business enjoys impressive customer loyalty, with high product margins ranging from 10x to 30x. Consistently maintaining a net profit margin between 40–50%, it also benefits from a strong subscription model, premium supplier partnerships, and a 0% chargeback rate, making it a low-risk, high-performing operation.
The business is well-positioned for exponential growth as it enters the peak summer season. Recent product launches have demonstrated strong market traction and present significant opportunities for further scale. The successful rollout of a subscription model has enhanced revenue predictability, while clear avenues for expansion into additional EU markets and diversification into complementary wellness categories offer compelling growth potential.
Seasonal ad performance, inventory planning, and reliance on paid traffic channels can pose operational risks. However, these are mitigated through a well-structured logistics team in Italy, a trusted Chinese supplier with exclusive product quality, and a highly experienced support and operations team. Strategic inventory forecasting and maintaining ad creative performance are essential to continue the brand’s healthy profit margins.
Running this business efficiently requires a good understanding of e-commerce operations, media buying (especially on Meta and Google Ads), and supply chain management. Familiarity with email marketing platforms like Klaviyo and customer acquisition through social media content can significantly benefit growth. With the current structure, the business can remain mostly automated if the team is retained, making it manageable for owners with strategic oversight and marketing direction skills.
Full onboarding support will be provided to ensure a smooth transition for the new owner. Continued support can be offered by the current owners, including the store manager and media buyer roles, if desired, under mutually agreed compensation terms.
The current owners are looking to explore new ventures after building a successful, automated, and highly profitable operation. The business is primed for new leadership to take it to the next level.
Financial Statistics
USD $0
CAC
USD $0
AOV
USD $0
LTV
USD $0
MER
Profit Margin
39%
Profit Multiple
0.88x
Revenue Multiple
1.4x
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