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Health and Beauty
Verified Listing
Top Pick
Shopify | Health and Beauty
Hair Regrowth DTC Brand with a 15x Revenue Increase in 1.5 Years. Annual Revenue: $3.57M | Annual Profit: $1.57M | Serums & Shampoos
Asking Price
$ 4,000,000
/ 2.54 Multiple/yr
Type
Shopify
User Acquisition
Paid Ads
TTM Revenue
$ 3,573,764
TTM Profit
$ 1,574,119
Net Profit Margin
44%
Site Age
2 Years
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$3,573,764
$1,574,119
$297,814
Monthly Revenue
$131,177
Monthly Profit
Shopify | Health and Beauty
This business is a leading player in the hair regrowth industry, focusing on premium products such as GHK Cu peptide serum, shampoos, and DHT blockers. With an impressive annual revenue of $3.57M and a net profit of $1.57M, the brand has seen a 15x increase in monthly revenue over just 1.5 years. The business operates a lean model with manufacturing in India and fulfillment through a 3PL in the US, ensuring operational efficiency.
Future growth opportunities include expanding into the growing female hair-care market, which is expected to outperform the male market. Additionally, the brand has begun scaling its TikTok Shop and is preparing to launch a robust Amazon PPC strategy. New product developments, including a complex formulation of minoxidil, finasteride, GHK-Cu peptide, and tretinoin, offer a significant competitive edge and potential for market dominance.
While the business has demonstrated rapid growth and a robust recurring revenue model, it faces potential risks tied to heavy reliance on digital advertising platforms like Facebook and Google. Managing advertising costs effectively and diversifying traffic sources is crucial to mitigating these risks. Additionally, maintaining healthy churn rates and customer acquisition costs while scaling will require ongoing attention.
To successfully manage this business, experience in e-commerce, particularly DTC (direct-to-consumer) sales, is essential. Knowledge of digital marketing strategies across platforms like Facebook, Google, and TikTok will be valuable for driving customer acquisition. A solid understanding of subscription models and customer retention strategies, including the use of telehealth services and mobile apps, will also be key to sustaining growth.
The current owner is committed to ensuring a smooth transition and will provide comprehensive support, including sharing all operational SOPs, supplier contracts, and key relationships with the 3PL. Additionally, the seller will assist in further scaling the business with guidance on advertising strategies, subscription management, and future product developments.
The owner is looking to sell the business to focus on new ventures and opportunities. This sale offers the chance for a buyer to capitalize on a high-growth, profitable business with solid infrastructure and substantial future potential.
Financial Statistics
USD $59
CAC
USD $88
AOV
USD $140
LTV
USD $1.49
MER
Profit Margin
44%
Profit Multiple
2.54x
Revenue Multiple
1.4x
Deal Summary
-
Domain: fleava.shop
-
Storefront & Tech Stack: Included
-
Advertising Assets: Included
-
Supplier & Fulfillment Assets:
- Registered Trademark(s): Included
- Pending/File Patents (If applicable): Included
-
Social Media Accounts:
- Brand Assets:
- 2 Strategists, 2 Image Designers, 4 Video Editors, 2 Media Buyer’s, 2 Customer Support VA’s
The owner dedicates a few hours each week to overseeing key operations and reviewing reports, while the team handles the day-to-day tasks, contributing 14–20 hours per week to essential operations. Post-sale, the owner is committed to providing full transition support for a smooth takeover.
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