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Health and Beauty
Verified Listing
Shopify | Health and Beauty
Established Hair Care Brand in France | €197K Revenue | €48K NET Profit | High Margins & Loyal Customer Base
Asking Price
€160,000
/ 3.30 Multiple/yr
Type
Shopify
User Acquisition
Paid Ads
TTM Revenue
€ 197,674
TTM Profit
€ 48,522
Net Profit Margin
25%
Site Age
5 Years
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€ 197,674
€ 48,522
€ 16,473
Monthly Revenue
€ 4,044
Monthly Profit
Shopify | Health and Beauty
This established e-commerce business is a pioneer in offering complete at-home hair straightening kits, providing customers with salon-quality results. With a unique and exclusive formula, it has built a strong reputation in the market, supported by over 741 verified customer reviews and an extremely low refund rate of just 1.3%. Generating €197,674 in revenue with high net margins of 25%, the brand enjoys a loyal customer base of over 11,000 individuals. Its strong organic growth and successful influencer collaborations make it a compelling acquisition opportunity.
This business has immense potential for expansion beyond its current French-speaking market by tapping into English and Dutch-speaking regions. With the addition of complementary products like shampoos, hair care serums, and straightening kits for children, the brand can increase its average order value. Implementing a subscription model for its high-frequency repeat customers would create recurring revenue streams. B2B partnerships with hair salons and retail distribution in major outlets present untapped avenues for scaling.
Like any e-commerce business, market competition and customer acquisition costs are key challenges. However, this brand's strong organic traffic and loyal customer base reduce reliance on paid ads. Supplier dependency for raw materials can be mitigated by developing the formula locally, cutting costs, and ensuring a more streamlined supply chain. Continued innovation in marketing strategies and maintaining high customer satisfaction will be crucial for sustained success.
Running this business effectively requires skills in e-commerce management, digital marketing, and customer relationship management. Experience with social media growth, influencer collaborations, and ad campaign optimization will enhance brand visibility. Basic knowledge of supply chain management and working with international suppliers will help streamline logistics and cost efficiencies.
The new owner will receive full training on business operations, supplier relationships, and marketing strategies. All brand assets, including the website, social media accounts, customer database, and advertising accounts, will be transferred, ensuring a seamless transition.
The current owner is shifting focus to new business ventures, presenting a rare opportunity for an investor to acquire a highly profitable, well-established brand in the hair care industry.
Financial Statistics
USD $0
CAC
USD $0
AOV
USD $0
LTV
USD $0
MER
Profit Margin
25%
Profit Multiple
3.30x
Revenue Multiple
1.4x
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