Operating in the high-demand recovery niche, this business specializes in innovative, athlete-focused recovery solutions. Launched in 2022, it quickly scaled to £19.5M in its first year and £28M in its second year, demonstrating strong market demand. With a highly efficient supply chain, low return rates (0.03%), and a multi-channel sales strategy, this brand has positioned itself as a leader in its category. Operations are optimized with 3PL fulfillment, ensuring a seamless and scalable business model.